{"title":"S2C","description":"","products":[{"product_id":"marine-collagen","title":"Wild-Caught Marine Collagen","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e*HASTA CERTIFIED*\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eIngredients: 100% pure wild-caught hydrolysed marine collagen peptides.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNet weight 500g | 50 serves\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e1 serve = 10,000mg collagen\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eOur collagen peptides are absorbed 1.5 times more effectively than other sources.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSustainably sourced and wild caught. No added flavourings, sweeteners or other fillers.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBENEFITS\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Healthy hair, skin and nails\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Promotes bone and joint health\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Improved performance\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Supports faster training and injury recovery\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Maintains skin firmness, elasticity and hydration\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Bioactive ingredients stimulate natural collagen formation\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eStraight Up Performance peptides can be easily incorporated into your favourite hot or cold foods and beverages without impacting taste.\u003c\/span\u003e\u003c\/p\u003e","brand":"Straight Up Performance","offers":[{"title":"500g","offer_id":51484489908546,"sku":null,"price":99.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0667\/7538\/4386\/files\/marine_collagen_HASTA.png?v=1753732528"},{"product_id":"bovine-collagen","title":"Free-Range Grass-Fed Bovine Collagen","description":"\u003cp\u003e\u003cspan\u003eBATCH TESTED FOR WADA BANNED SUBSTANCES\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eIngredients: 100% pure grass fed, free range collagen peptides.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNet weight 500g | 50 serves\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e1 serve = 10,000mg collagen\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSustainably sourced Australian bovine collagen. No added flavourings, sweeteners or other fillers.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBENEFITS\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Healthy hair, skin and nails\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Promotes bone and joint health\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Improved performance\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Supports faster training and injury recovery\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Maintains skin firmness, elasticity and hydration\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e- Bioactive ingredients stimulate natural collagen formation\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eStraight Up Performance collagen peptides can be easily incorporated into your favourite hot or cold foods and beverages without impacting taste.\u003c\/span\u003e\u003c\/p\u003e","brand":"Straight Up Performance","offers":[{"title":"500g","offer_id":51484498886978,"sku":null,"price":87.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0667\/7538\/4386\/files\/LOGOStraightUpPerformance_44.png?v=1763709023"},{"product_id":"finger-tape","title":"Finger Tape","description":"\u003cp\u003eThe perfect tape for climbers, BJJ, judo, netball or any sport where your fingers need extra support and protection.\u003c\/p\u003e\n\u003cp\u003eOur latex free, hypoallergenic, cotton tape stays on when you need it to and comes off when you want it to, without leaving a sticky residue or taking your skin off with it.\u003c\/p\u003e\n\u003cp\u003eOur easy tear serrated edges are designed so you don't need to carry scissors and can apply tape quickly and easily with zero fuss.\u003c\/p\u003e\n\u003cp\u003e2 rolls per box, 2.5cm wide x 10m\u003c\/p\u003e","brand":"Straight Up Performance","offers":[{"title":"Default Title","offer_id":49883133215042,"sku":"","price":9.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0667\/7538\/4386\/files\/LOGO_Straight_Up_Performance_2.png?v=1733546149"},{"product_id":"sports-tape","title":"Sports Tape","description":"\u003cp\u003eYour go to, competition grade strapping tape.\u003c\/p\u003e\n\u003cp\u003eOur latex free, hypoallergenic, cotton tape stays on when you need it to and comes off when you want it to, without leaving a sticky residue or taking your skin off with it.\u003c\/p\u003e\n\u003cp\u003eOur easy tear serrated edges are designed so you don't need to carry scissors and can apply tape quickly and easily with zero fuss.\u003c\/p\u003e\n\u003cp\u003e3.8cm wide x 10m\u003c\/p\u003e","brand":"Straight Up Performance","offers":[{"title":"Default Title","offer_id":49883133280578,"sku":null,"price":9.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0667\/7538\/4386\/files\/LOGO_Straight_Up_Performance_1.png?v=1733546216"},{"product_id":"whey-protein","title":"100% Whey Protein Isolate","description":"\u003cp\u003eOur 100% WPI delivers rapid absorption and superior muscle recovery with nothing you don't need. 99% lactose-free, GMO-free, and naturally rich in short-chain amino peptides for ultra-fast digestion.\u003c\/p\u003e\n\u003cp\u003eFlavoured with premium Australian-made natural ingredients and sweetened with organic stevia for exceptional taste while keeping fat and sugar levels low.\u003c\/p\u003e\n\u003cp\u003eNo fillers. No artificial sweeteners. Just clean, effective protein to fuel recovery, build lean muscle, and support peak performance.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBorn Ready.\u003c\/p\u003e","brand":"Straight Up Performance","offers":[{"title":"Chocolate Milkshake \/ 1kg","offer_id":50615653400898,"sku":"","price":87.0,"currency_code":"AUD","in_stock":true},{"title":"Vanilla Bean \/ 1kg","offer_id":50615653433666,"sku":"","price":87.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0667\/7538\/4386\/files\/LOGOStraightUpPerformance_49.png?v=1764061949"},{"product_id":"creatine-monohydrate","title":"Creatine Monohydrate","description":"\u003cp\u003e\u003cspan\u003eCreatine Monohydrate is the most extensively studied and clinically effective form of creatine. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur \u003cb\u003eultra-pure, micronised\u003c\/b\u003e creatine monohydrate offers rapid absorption, giving your muscles the fuel they need to perform at their peak when it matters most.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIncreased Energy -\u003c\/strong\u003e via increased \u003cspan\u003eavailability of adenosine triphosphate (ATP), a vital fuel source for explosive energy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTrain Harder -\u003c\/strong\u003e Creatine monohydrate paired with protein supplements can result in faster recovery and higher training tolerance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBrain Health \u0026amp; Cognitive Function - \u003c\/strong\u003eEmerging research suggests creatine supplementation can benefit brain health and cognitive function by increasing brain energy reserves and improving memory, attention, and processing speed, especially in older adults or during periods of stress like sleep deprivation. \u003c\/p\u003e\n\u003cp\u003eWhat is creatine?\u003c\/p\u003e\n\u003cp\u003eCreatine is a non-essential nutrient that is both made by your body and also ingested through your food. It is heavily concentrated in animal muscle (e.g. meat and fish), which is the primary dietary source for most people. If you're vegetarian, it is likely that you have low creatine levels.\u003c\/p\u003e\n\u003cp\u003eCreatine and phosphorylcreatine provide energy to support brief, intense exercise. Although the rate of energy production from muscle creatine is very high, we have limited storage capacity. We only have enough creatine in our muscle to support about 8 to 10 seconds of maximal exercise.\u003c\/p\u003e\n\u003cp\u003eCreatine monohydrate supplementation can increase muscle creatine and phosphorylcreatine and subsequently improve high-intensity exercise performance.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eCreatine is also found in your brain, where it is also used to support energy production. Brain creatine can be increased with creatine monohydrate supplementation. The benefits of creatine supplementation on brain health include improved cognitive processing and potentially reduced damage and enhanced recovery from mild traumatic brain injury (e.g. concussion).\u003c\/p\u003e","brand":"Straight Up Performance","offers":[{"title":"500g","offer_id":51484465299778,"sku":null,"price":69.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0667\/7538\/4386\/files\/LOGO_Straight_Up_Performance_39.png?v=1762131123"}],"url":"https:\/\/www.straightupperformance.com.au\/collections\/s2c.oembed","provider":"Straight Up Performance","version":"1.0","type":"link"}